How do they <i>do</i> that?
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How do they do that?

Technically, this does not seem possible.

You attend a two day course -- and they give you a pen to use.

The pen is a beauty. It looks nice. It works well.

Everyone's happy. No one gets hurt.

The course finishes and you pocket the pen. Naturally.

Next day, the pen stops working.

I can't find any kind of microchip inside it. And it doesn't seem to be out of ink.

Yet they do this trick every time I get a free pen!

Explain that, ye wise blog-reading public.





'Benjimawoo' on Wed, 14 Jul 2004 09:08:12 GMT, sez:

Could be something old fashoined to do with magnets.

I'm sure the geniuses that created total immersion advertising (Bet you had a branded pen, to take notes from a branded powerpoint slideshow on branded notepaper to file in a branded ring-binder!) aren't above hiding a wee reed switch in the inky tube and big magnets in all the conference rooms.

Or it might be something even more old fashioned, like good old magic.



'Craig Murphy' on Wed, 14 Jul 2004 19:32:35 GMT, sez:

I have sinister news for you. Brace yourself.

Here's how it's done:
http://www.craigmurphy.com/blog/images/pen.gif

Clearly this famous brand name has discovered transparent sensor technology.



'Kerry' on Thu, 15 Jul 2004 07:32:26 GMT, sez:

The government puts an RFID chip in the ink tube. (They are scared of smart people)

So when you throw away the pen along with your other garbage, they can easily find the trash bags at the dump and look through it to see what you are up.

They're pretty clever, you have to admit.



'kip' on Thu, 15 Jul 2004 20:24:10 GMT, sez:

I hate it when I answer posts like these with unimaginative literality, but when you buy cheapo to be given out at 2 day courses pens, you get pens with just a little bit of ink in them. Not real (full) pens. That's why they're cheap.

(sigh)

Why this is seen as good marketing I can't explain.....



'secretGeek' on Thu, 15 Jul 2004 20:37:55 GMT, sez:

cheers, Kip -- giving a practical answer is quite forgiveable.

And i think you've hit the nail on the head.

Although i did say (above) "it doesn't seem to be out of ink" -- actually i can't tell because the ink barrel is opaque. But based on its behaviour i think that what has happened is what you said - it's run out of ink, because they put a miniscule amount in there to begin with.

cheap, nasty fools -- i'd love to name them and shame them, to start a campaign against their insincere trickery, their gutless low-rent tight-fisted scroogery.

but it's just a pen, y'know.

..leon



'Richard Callaby' on Mon, 19 Jul 2004 13:05:13 GMT, sez:

It's a secret. You of all people should understand this. By the way your secret is out Mr. SecretGeek <G>



'secretGeek' on Tue, 20 Jul 2004 20:29:53 GMT, sez:

so richard... what's my secret then, mr smart pants?



'Angus Logan' on Fri, 20 Aug 2004 12:52:58 GMT, sez:

I was on the same course as you (infact you were my date) and my pen is still working! - a bit chewed but still working.



'http://' on Sat, 25 Dec 2004 07:12:58 GMT, sez:

they probably have someone test how long one of their lectures take and how much ink gets used in order to save .001 cent




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